Levi’s is an iconic American apparel brand and global leader in denim, recognized for its heritage, authenticity, and enduring influence on fashion and culture. Founded in 1853 by Levi Strauss, the brand pioneered the first blue jeans and has since become synonymous with quality, durability, and timeless style.

Why we stock it: Best known for its classic denim styles—such as the 501® Original Jeans—Levi’s offers a wide range of products including jeans, jackets, tops, and accessories for men, women, and children. The brand balances its rich history with modern innovation, continually reinterpreting denim through contemporary fits, finishes, and sustainable practices.